There are simple spelling or usage errors that advocates make – frequently! – that scream “UNPROFESSIONAL!”
Do you make them?
I have seen them in emails, on discussion boards, even on brochures and websites!
Granted – they are common errors, and it’s entirely possible that potential clients or their loved ones would not realize they are errors.
But if this sort of “small” detail escapes you, and someone knows it, what does it say about your attention to detail? What does it say about your level of professionalism when you get obvious care management or advocacy-related terms, spellings, or usage wrong? Nothing good, I assure you.