professionalism

An Important – and Immediate – Pandemic-Related Marketing “Must-Do” for Advocates and Care Managers

Short and to the point today, as we continue to deal with coronavirus, both for our clients, and for keeping our practices afloat… Of course, it may give a whole new meaning to VIRAL MARKETING! (so to speak!) Be that as it may…  run, don’t walk, to your AdvoConnection profile, or website, or even your social media profiles, and…

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Use Your Calendar to Make You More Efficient, Effective, Creative, and Successful

calendar

People ask me frequently how it is I can be so organized, or how is it I get so much done. The answer is simple:  my calendar. Granted, my calendar – see above – looks like a mess! I use an Outlook calendar and can see one day at a time, or one week, or one month. But it’s really not a mess at all. In fact, my calendar is OH SO useful. Because everything is recorded on it –

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How to Avoid Being a Brainsucker

rude doctor

Even before advocacy began to coalesce as a profession, back when “patient empowerment” was still a very new concept, when most medical professionals went about their business of telling patients what to do, knowing those patients would snap their heals, salute, and do it! … It was 2007, which I’ll remind you was also pre-healthcare reform in the US… even before Barack Obama was elected, not yet the author of Obamacare. Google had been around for a few years by

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Security, Efficiency, and Headache Prevention, Too

You meet with a new client, and he asks you to show him how you track your client work online. He works in web development, and he’s curious about how such an application works. So why not? Knowing you can protect your clients’ identities…  it’s a bonding opportunity! Of course, the application, since it’s located in the cloud* comes right up on your tablet. But – frustratingly! – you don’t remember your password and you can’t log in. You try

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